From:
Date: November 3, 2021
Subject: HaasID Newsletter - Hello, November!



 

 

 

Week of Oct 31, 2021
 

Fall Back Good Morning GIF by Hello All

Don't forget to turn back your clocks this weekend!


It's definitely starting to feel like fall in the Bay Area, isn't it? As the days get shorter (sunlight-wise, I mean), if you happen to feel like cozying up with a design thinking book or podcast to complement your cup of tea, scroll down — I've got you covered. And, as promised last week, we have some design-related course recommendations for those of you trying to decide on what to bid on in the coming days/weeks. Enjoy!

Upcoming Events

Career Trek: frog SF
Friday, November 19 from 2 to 4 pm 
HaasID is hosting our first IN-PERSON trek in over 18 months! We'll be headed to frog's SF studio on Friday November 19th from 2pm - 4pm. 

Haas alumni and current frogs will give us a tour of the studio, provide an overview of frog's history, and dive into their current projects, including some of their venture work. 

Because of COVID-19 precautions, the trek is limited to 15 participants. For this reason, please only indicate interest if you are 110% sure you will be able to attend. The trek is only available to HaasID members.

We will be randomizing attendees if more than 15 individuals indicate interest through this Google form: https://forms.gle/8qLzogBGyH7RXVwM9. Please sign up by Friday, Nov 5.
 



Careers and Opportunities in Design
Have a career opportunity you'd like us to highlight in this newsletter? Email job details to Austin Lavin at austin_lavin@mba.berkeley.edu.

Full-Time

EPAM
Senior Business Strategist

EPAM, formerly Continuum Innovation, is looking to hire MBAs for human centered design/business strategy roles. The full-time position is for immediate hire, but if you’re interested and can’t start until May/June, we can put you in contact with the team for an informational interview — the company says it can be flexible for the right candidate. Message Andrée Heller on Slack if you’d like to get in contact for additional details! Learn more and apply here.


Delta Airlines (The Hangar)
Innovation Strategy Manager
The Hangar is Delta's Global Innovation Center that looks to push the boundaries of innovation in the travel industry, from biometric boarding kits to pre-selecting meals from mobile devices. From the job description: "We're looking for someone who is passionate about delivering human-centered solutions for real-world, large-scale problems that impact the lives of our customers and employees, ultimately resulting in sustaining Delta Air Lines’ market leadership and growth." Learn more and apply here.

Salesforce
Strategist and Engagement Leader
Salesforce's Digital Strategy and Design (DS&D) group is looking for someone to join its Strategy team. This role involves using human-centered design and Salesforce's technology to help businesses innovate and grow. From the job description: "As a strategist, you should be able to: combine empathy, creative instinct and business savvy to challenge the assumptions our customers have made about the best ways to extract value from their ecosystems...(and) champion a human-centered, entrepreneurial approach to strategic enterprise transformation with our customers, partners and Salesforce account teams." Learn more and apply here.


Internships

Clif Innovation
MBA Part-Time Worker
Clif Bar recently started a “Trailblazers Incubator”, a “moonshot factory” for new ideas to leverage the Clif brand and food expertise. They are interested in finding an MBA student who can work 1-2 days /week for a few months on a new concept (stealth) they are exploring. Further details (compensation and logistics) are TBD, but you can express interest and indicate your max availability here https://forms.gle/dVZQpU5eh5ZwaB2g6

Responses will be passed along.

EPAM
Business Strategist Intern
EPAM, formerly Continuum Innovation, is looking to hire MBAs to work at the intersection of business and design. From the job description: "You will collaborate with design strategists, engineers and designers to identify new opportunities and develop compelling value propositions that are consumer driven, financially viable and technologically feasible. You will also structure and develop models to evaluate and analyze the potential economic success of an idea, strategy, service or new product." Learn more and apply here.

Ocean Spray
MBA Innovation Intern
Oc
ean Spray's Ecosystem Innovation team is looking for a summer intern to work with experienced Brand Managers to drive innovation in the food and beverage industry. From the job description: "Responsibilities could include developing strategy for a commercialization for a new brand, building business cases through financial and qualitative exercises, supporting sales & marketing strategies, and developing new to the world product and packaging." Learn more and apply here.

Salesforce
Summer 2022 Intern - UX/Product Design
This opening is for UX/Product Design Internships across Salesforce, Mulesoft and Tableau for Summer 2022. Applying will send out your profile for consideration to all three of these teams. This role requires familiarity with a design tool (Figma, Adobe CS, Sketch, etc.) and involves working with the UX and engineering teams over the summer to design and prototype new design solutions. Learn more and apply here.

BCG Digital Ventures
Strategic Design Intern
This is a 10-week internship program in which you will: "Develop ethnographic research and contextual design investigations to understand customer behaviors, pain points, needs and aspirations; Bring your research to life through personas, customer journeys, insight-opportunity frameworks, system maps, stories and scenarios; Contribute to the evolution of strategic design approaches throughout BCG Digital Ventures." Learn more and apply here.
 


 

Spring 2022 Haas Course Recommendations


To help you all with the course selection process for spring, the HaasID Board compiled some of our favorite design-related (and design-adjacent, or just generally useful) electives that we'd recommend. Here's a peek at each of our favorite classes so far:

  • Meena: Healthcare in the 21st Century, Haas@Work
  • Andrée: Entrepreneurship
  • Charlotte: Tech and the City
  • Matthew: Power & Politics
  • Alison: Haas@Work
  • Marcus: Tech and the City
  • Neha: Haas@Work
  • Sophia: Lean Launchpad
  • Rachel: Operations

Check out the full document here (linked)! 

 

Hbo Advice GIF by SuccessionHBO

 

 

A Little Inspiration...

 

Top Design Thinking Books to Read: If you're looking to immerse yourself further into design thinking, or if you need some books to read for your upcoming holiday travel, check out this list of 16 design thinking books, from classics like Tim Brown's Change By Design to other top sellers like Designing Your Life

Podcast: IDEO U Creative Confidence - To Maintain Team Momentum, Shift Modes Of Working: A conversation with Katie Soven, senior portfolio director at IDEO, on project leadership, how to maintain momentum by shifting modes of working, and how to identify and make the shift when the time comes. 

Magic Circle Activity: Create Space to Play with Wild Ideas: A quick blog from IDEO U introducing the "magic circle" method of brainstorming new ideas. This is an exercise that designers in the IDEO U's Play Lab like to do at the beginning of brainstorming, and you can do it with yourself, with a team, or even with clients.
 



What’s Happening?

A overview of non-club related events that might interest you:

At UC Berkeley

Jacobs Institute: Design Field Notes
"Design Field Notes is an ongoing lecture series part of the course DES INV 95. This speaker series invites a dynamic group of designers, artists, and academics in design-related fields to share their work and practice with our students and public."

November 9Sylvie Rosenthal, owner/operator of Lower Astronomy Studios
November 16: James Song, Director of Design at Facebook
November 23Amir Elabbady, UX Design Lead, Accenture

All sessions will be held from 4 to 5 pm on Zoom (linked)

Jacobs Institute: Spring 2022 Courses
Planning your spring schedule? Jacobs Hall has released its course listings for the spring semester. You can read more about the courses that will be offered on the Jacobs Hall website.

Outside of UC Berkeley
World Usability Day (WUD) 2021: Trust, Ethics and Integrity in Design
"Join UXRS as we celebrate World Usability Day (WUD) 2021. The theme for this year's event is trust, ethics, and integrity in design. As this is such an important topic, we will be having a panel discussion featuring industry professionals sharing feedback on how to address some of today's biggest ethical challenges in UX. 

This discussion will center on:

  • What are the biggest ethical concerns that the UX field faces?
  • How do we address ethical challenges in the workplace?
  • What are industry best practices to avoid unethical practices?

After the panel, stick around for a couple rounds of Networking breakout rooms and meet others who have an interest in UX research, strategy and design."

Date & Time: Thursday, November 11, 2021; 10:00 AM – 11:30 AM PST
Location: Zoom
Free to attend for all. Register here

How Design Thinking Protects White Supremacy
Hosted by Creative Reaction Lab, this webinar is "intended for those in the beginning stages of learning about white supremacy culture and curious about its connection to design. In this 2.5-hour virtual learning engagement, learners will:

  • Be introduced to multiple definitions and perspectives of common terms (design, design thinking, white supremacy) in order to develop a more comprehensive understanding of their potential impact(s)
  • Interrogate and challenge how they may be complicit in reinforcing white supremacy culture through their actions.
  • Reflect on and discuss their experiences of white supremacy culture + design thinking with other learners.
  • Determine opportunities and plans to challenge white supremacy culture in their design practice."
Date & Time: Thursday, November 18, 2021; 11:00 AM – 1:30 PM PST
Location: Virtual
Cost: Donation of $5 - $30 suggested 
Register here
 


2021 HaasID Board
Co-Presidents: Andrée Heller & Meena Iyer
VPs Academics: Charlotte Harris & Matthew Gutschenritter
VPs Careers: Austin Lavin
VP Communications: Alison Fu            
VPs Community & Partnerships: Marcus Brandford & Neha Dutta     
VP EWMBA: Paulina Lee
VP Innovation Challenge: Vaibhav Anand          
VPs Workshops: Sophia Melone & Rachel Skar