Computer Engineer Barbie?

As a followup to last week's post about women in Silicon Valley, how do we feel about Mattel's new Computer Engineer Barbie? She has pink glasses, a bluetooth headset, a laptop and a smartphone and a hot outfit printed in binary.  Will this really make more girls think twice about a career in technology?  In their promo video, Mattel also takes credit for their barbies inspiring the first female astronaut and the first female bid for president.