10 • 3 • 2021 | Jobs • Events • News
Welcome back from HaasVegas, HMC! This week's newsletter contains a spotlight on the splendid Neda Bazofti, as well as internship and full-time roles, so pay attention! Make sure to join us on #club-marketing on slack for the latest updates!Read more
10 • 8 • 2018 | Jobs • Haas Marketing Summit • Events
Happy Monday HMCers! Apologies for the delay…nasty flight delays got me good this weekend. As a reminder the Haas Marketing Summit is next Wednesday October 17 th and there are several great treks that week too (Clorox and Annie’s). The Summit will include two incredible keynote speakers: John Foraker, Founder of Annie's and Once Upon a Farm and Aaron Magness, Brandless CMO. Mark your calendars!Read more
2 • 6 • 2018 | Q&A with David Aaker
Upcoming Event
Professor Emeritus David Aaker has offered to have an intimate discussion with Haas marketing students before his talk with the Dean Speaker Series next Tuesday. Professor Aaker has been called the "father of modern branding." Aaker has authored15 books including Aaker on Branding: 20 Principles That Drive Success and Brand Relevance: Making Competitors Irrelevant . In his main talk, he will be discussing (and handing out copies) of his brand new book Creating Signature Stories . Many of us have been reading his material for interview prep, startup strategy, etc!Read more
4 • 12 • 2018 | HMC Event Blast
Join Haas Marketing Club next Thursday for a lunch and Q&A with Jack Song, Haas alum and Head of Partnerships and Marketing at LimeBike. LimeBike is a bicycle-sharing company based in San Mateo that uses mobile apps for reservations. Jack will discuss marketing challenges at a start-up, how marketing and policy intersect at LimeBike, and how he leveraged the Haas network to land this job.Read more